AADA Business Program – Track 1: Drive Train
Using Social Media for Recruitment & Retention
Dealer Principals and other Leaders inside Dealerships
Tuesday 19 September – 2:00PM – AADA Expo Meeting Rooms
Today’s recruitment environment is dramatically influenced by social media. It’s not about what messages you put out with your brand, but more about what social networks say about your organisation. Recruiting using social networks is the only successful way to attract millennials. This workshop will enable you to understand the new attraction trends and how you can influence the ‘workforce of the future’.