AADA Convention & Expo Virtual Event
Free* Online Event  |  10-11 November 2020

AADA20 Workshop Program

Day 1 - Tuesday 10th November 2020

Workshop Block 1 - 3:00pm - 3:15pm

Desmond Hang

Omnichannel retailing - thriving in a Pandemic

Carbar started its journey as a virtual dealership and has evolved its approach to cater to the modern consumer’s desire for flexible living and financial stability. Des Hang, Co-founder and CEO, believes a choice of ownership and an omnichannel experience is key to success. In this workshop, Des will highlight key learnings from 2020 and open discussion on planning for the year ahead.


Sales Acceleration: Strategies to Efficiently Drive Deals

Sales Acceleration is the new area of strategy that is driving compelling results for Dealers worldwide. This session will take a fast-paced look at how changing your thinking about leads, the sales funnel, and attribution can win sales more efficiently. It’s time to become curious, ask great questions, and reconsider our strategies as we navigate the continued innovations of our industry.

Gubagoo - Web Logo
David Lonie

Digital Service with Xtime

What is your digital service strategy? What options are you providing your service customers to make their service experience promote loyalty to your dealership and the brand? Are your current systems coping with the changes in this new environment? This is a 15-minute overview of the digital tools Xtime provides to over 500 Australian Dealers.


Building the Future of Automotive Commerce with Facebook

More than ever, people are coming to Facebook to connect with the people & communities they care about. Both your current & potential customers are spending significant time everyday on the platform – making Facebook a crucial place to efficiently reach them. Learn about the Facebook commerce roadmap and how you can take advantage of Facebook solutions to supercharge your dealership growth & sales.


The Workshop 2.0

 The next workshop generation will enable thousands of peoples and hundreds of workshops to realise their maximal potential through increased Productivity, Digitisation, and Customer satisfaction. Reduce the stress in your service department and increase your profitability it is now possible. Let’s now drop the issues and focus on getting more customers!


Workshop Block 2 - 3:30pm - 3:45pm

Brad Reece

NEW PRODUCT RELEASE: Unlock real-time reporting and advanced inventory management on Gumtree Cars

Join us as Brad Reece, Regional Manager at Gumtree Cars, showcases our powerful new inventory management platform: Dealer Central. Built in consultation with Australian Dealers, to streamline the process of advertising vehicles online and enable real-time performance reporting, Dealer Central allows you to efficiently create and optimise listings on one of Australia’s most vibrant marketplaces.

Gumtree Cars
Matthew Barry

Transforming Retention Rates: Building an integrated renewals process

Understanding customer behaviour and the retention rates during the term of the loan and the best renewal points. Help the audience to understand the right time to contact their customer delivering the right message and how to engage your customers during their ownership cycle using trade cycle technology building an integrated approach.


Turn Your Clients into your most prominent advocates

The all NEW Snap21 platform, we are not just about reviews. We provide every sales consultant with their own digital reputation. Our integrated photo review app, one-touch social sharing and review platform that’s recognized and validated by Google. It provides a simple and convenient way for your clients to rate and review their experience with your business, then socially share this experience with their family and friends.

Mark Lancaster

The Digital Deal is Here!

Invest 15 minutes in seeing how you can transform your online processes to deliver the only genuine omni-channel experience, covering all aspects of the sales process from car configurator, instant trade offer, on the spot finance pre-approval and secure online payments.


Workshop Block 3 - 4:00pm - 4:15pm


Looking for a silver lining? Aussies are back in love with cars

We can’t quite close the COVID-19 chapter, but learn why the ‘new-normal’ is anything but doom and gloom for Aussie car Dealers… Matt Heggie shares key actionable insights to help you make the most out of the macro trends influencing consumers.

Ben Cooper

Time to Ramp up your Digital Showroom: A Checklist for Digital Merchandising Success

Learn how industry leaders are reacting to changing consumer shopping habits, placing their digital showroom at the heart of their retail operation and customer engagement strategies.


Adapt and Prosper in the New Normal

Presented by Auto-IT’s Director of Sales & Marketing, Aaran Newman, this workshop illustrates the importance of reviewing and adapting systems and processes in a post-COVID marketplace. You’ll learn about the changing relationships between OEMs, Dealers and customers, and how these issues mixed with a remote workforce impact the need for comprehensive business intelligence and risk mitigation in order to prosper.

AutoIT logo 2 2019

Bridging your Finance Department knowledge Gap

At Ausloans we work with hundreds of dealerships across the country, both large and small, giving us great insight into understanding the industry pains. Many of these pain points revolved around inconsistent financiers and retention of quality Business Managers. Ausloans Finance Group has harnessed the used technology to simplify the process to “Make Car Finance Easy!”.


Workshop Block 4 - 4:30pm - 4:45pm


Introduction to Dealer-Auction

Presenting the latest solution from Cox Automotive Australia, the award winning online auction system from the UK. Dealer-Auction is a digital platform designed exclusively for franchised Dealers to sell their wholesale stock to qualified buyers 24/7, 365 days per year. If you are seeking higher returns, no transport costs, improved cash flow and yard space, complete control and transparency then Dealer-Auction is the smart and fast digital solution.

Michael Higgins

Future-proof your dealership with recurring revenue

In this session we will cover the emerging trend of car subscription, how you can add to your bottom line with recurring revenue and make your dealership more resilient to seasonal sales fluctuations by growing your own car subscription fleet.


How to visualise your existing data & supercharge your daily processes

Learn from the spreadsheet experts on how to arrange the data you’re already tracking into tailored views specific to your team’s needs. Master the ability to create on-demand insights at the click of a button. Enhance your team’s communication by collaborating in the same place and removing silos.

Eric Weitzman

Using technology to win back your lapsed service customers

Openpay is a digital payments company that leverages technology to enable deferred payment. We have changed the way that people pay, for the better. In short, we have taken the utility out of payments and replaced it with a positive customer experience. This enables our partners to own their customer for life and deliver positive CSI scores.