AADA Convention and Expo
Melbourne | 24-25 July 2024
TIME: 11:30 am – 12:20 pm
We live in the age of increasing digitisation and personalisation. Consumers are moving from physical to online shopping experiences.
Data collected by RFI Global found 44% of dealership customers thought about their financing options before commencing the purchasing process.
Against this backdrop, it’s no wonder Dealer finance penetration (outside of campaign offer periods) has remained largely static or declined, particularly as the vast majority of Dealers are yet to integrate finance seamlessly within the broader buying journey.
Join Anna Perera-Shaw from RFI Global, James Nipperess from Sime Darby Motors, Evange Epa from Angle Auto Finance and Toby Simmons a leading market strategist as they discuss the changing automotive buying and financing landscape and how Dealers can achieve growth through an omni channel finance experience.