AADA Convention and Expo
MCEC Melbourne | 21-22 July 2027

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AADA 2026 Speaker

Sam Busbridge

NSW/ACT State Manager - AutoGrab

Sam Busbridge is NSW/ACT State Manager at AutoGrab, a platform helping Australian dealerships harness data and AI to make smarter buying, pricing and selling decisions.

With a background spanning automotive retail, digital marketplaces and SaaS, Sam works with dealerships across NSW and ACT to optimise inventory sourcing, pricing and sales performance. His role brings together commercial insight, technology adoption and a practical understanding of dealership operations.

As a AADA 2026 Workshop Series Presenter, Sam brings a dealer-focused perspective on how data, AI and smarter inventory strategies can help automotive retailers improve performance in a fast-moving market.

Sam Busbridge is appearing in the following sessions.
Danni Larkin and Sam Busbridge from AutoGrab show how dealers can use AI, lifecycle triggers and equity data to unlock value from existing customers....