AADA Convention and Expo
Melbourne  |  24-25 July 2024

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AADA 2024 Speaker

Sotheary Bryant

Principal Lawyer - Head of Corporate & Commercial, FCW Lawyers

Sotheary is a trusted advisor, supporting clients to achieve desired outcomes by providing pragmatic solutions.

Sotheary acts for organisations of diverse sizes and industries on a range of commercial matters and is a trusted advisor for many clients.

By applying her in-depth knowledge of corporate and commercial law to the unique aspects of a specific industry and its regulatory environment, she achieves smart commercial outcomes for her clients.

Having acted for car dealers for almost two decades Sotheary is passionate about the automotive industry and supporting dealers to obtain better outcomes in their relationships with distributors. She is an expert in the automotive industry and is a preferred lawyer for leading automotive organisations and dealer councils.

Sotheary Bryant is appearing in the following sessions.
Workshop: Data Management
Dealers have access to a wealth of customer data, ranging from demographic information to purchasing behaviour. How can you, as dealers, use customer data in your business operations to optimise...