AADA Convention and Expo
Melbourne | 24-25 July 2024
If you’re selling the same product as the dealer in the next PMA, how do you differentiate yourself enough to win the business yet still retain gross? Think of the best Service Advisor you’ve ever hired. Why were they the best; was it their technical prowess or something else? Chances are, it had something to with their soft skills. Soft skills can elevate the customer experience, increase retention, and foster business innovation. Likewise, it can raise efficiencies and help build a positive workplace culture. In this session, we’ll rediscover what soft skills are, why they’re important, and how to leverage them for business success.