AADA Convention and Expo
Melbourne  |  24-25 July 2024

Sponsor advertisement

Working smarter not harder: Practical CRM tips to boost profitability

Presented by

John Lalor - General Manager, Vital Software, Marque Group Solutions

WHEN: Wednesday 14th June
TIME: 2:30 pm – 3:15 pm
ROOM: Meeting Room E3.10

Maximise return on effort, increase your efficiency, and boost your profits with our simple and effective CRM tips and tricks. Focus resource on the customer conversations that matter most and watch your sales and bookings soar. See how data health improvements can revolutionise your CRM strategy. Learn how to successfully ‘nudge’ customers with impactful and timely interventions, using dynamic content to drive up conversion rates. Employ a seamless approach to online booking, delivering personalised interactions that boost engagement and retention. Discover how lead scoring and prioritisation can maximise your aftersales opportunity and fill your workshop with the most profitable business.

Presented by:

General Manager - Vital Software, Marque Group Solutions

With over 20 years of experience within Automotive Technology companies, John has built a reputation for developing and launching innovative products to help Dealers, OEM and Fleet companies run their...