AADA Convention and Expo
Melbourne  |  24-25 July 2024

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Elevate Your Customer Experience: Cox Automotive Workshop at AADA 2024

Elevate Your Customer Experience: Cox Automotive Workshop at AADA 2024

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In the ever-evolving automotive landscape, customer experience reigns supreme. As dealerships strive to meet the demands of a digitised era, the key lies in seamlessly blending online and in-person experiences. Join us for an insightful workshop titled “Seamless CX – Blending Online and In-Person Experiences for Sales and Service Success,” presented by industry experts, Shakira Loveridge, General Manager – Enterprise Sales, Cox Automotive Australia & New Zealand, and Jamie Nicholson, Managing Director – Xtime, Cox Automotive Australia & New Zealand.

Workshop Synopsis:

In this workshop, we’ll explore how successful dealerships are integrating online and in-person offerings through advanced omnichannel solutions, powered by intelligent AI. As proactive dealers embrace omnichannel models, they enhance lead conversion and service retention across the entire ownership journey.

Drawing insights from Cox Automotive, participants will discover how leading dealers provide integrated customer services throughout the purchase and ownership phases. The focus will be on AI-enabled lead management systems that streamline online engagements into dealership visits, handle after-hours inquiries, and foster customer relationships for higher lead conversion rates.

Moreover, we’ll delve into how digital solutions drive service retention and workshop efficiencies, seamlessly transitioning online experiences into service visits. By leveraging these strategies, dealerships can enhance customer retention and increase RO revenues.

About Shakira Loveridge:

Shakira Loveridge, General Manager – Enterprise Sales at Cox Automotive, brings a wealth of experience and expertise to the table. With a background in automotive executive roles and a focus on delivering tangible business impacts, Shakira is well-versed in driving process transformation, sales management, and digital customer experiences across enterprise portfolios.

About Jamie Nicholson:

Jamie Nicholson’s extensive career in the automotive industry spans over 30 years, with a transition to focus on software tools for dealership aftersales. Passionate about technology and software solutions, Jamie is dedicated to delivering improved efficiencies and enhancing the customer experience for OEMs and dealers as they navigate the digital age.

Join Shakira and Jamie at the Cox Automotive workshop for invaluable insights and strategies to elevate your dealership’s customer experience. Learn how to seamlessly blend online and in-person interactions to drive success in sales and service. See you at AADA 2024!

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