AADA Convention and Expo
Brisbane  |  2-3 June 2022

Sponsor advertisement

Paul Starkey

Paul Starkey

Pentana Solutions
Commercial Manager – Integrated Partners and New Business

About Paul's workshop:

Data is the new oil – are you refining and protecting your customer database?
Your customer database is your most valuable tool. However, data left unrefined cannot be used to its full potential. Join this session to see what key processes you can implement to extract and protect your customer database.

All Sessions by Paul Starkey

Thursday: Workshop Block A June 2, 2022
1:30 pm - 2:15 pm

Data is the new oil – are you refining and protecting your customer database?

Room TBA

Your customer database is your most valuable tool. However, data left unrefined cannot be used to its full potential. Join this session to see what key processes you can implement to extract and protect your customer database.