AADA 2025 | Spotlight on Workshops: The Future is Now at 11.30am, Wednesday 22 July

Here’s what you can expect from this unmissable line-up:

Mastering Your Digital Footprint: The Key to More Leads

Speaker: Nicholas Johnson, Head of Growth – AdTorque Edge

In a world where digital leads dominate the customer journey, your dealership’s online strategy can make or break performance. This workshop demystifies digital complexity – from lead aggregation to ad algorithms – and offers practical strategies for better results. Walk away with the tools to drive real digital impact.

The AI Advantage: Strategy, Considerations, and Case Studies

Speaker: Edward Tapley, Head of Business Development – Podium

Not all AI is created equal. Learn how top dealerships use agentic AI to improve profitability and scale, without sacrificing human connection. Ed Tapley dives into actionable case studies and strategic foundations – like data readiness and system integration – to help AI work for you.

Accelerating Growth: Smarter Finance Solutions for Dealerships

Speakers: Toby Simmons (Chair) & Andrew Moulds (COO) – youX

Still stuck in outdated finance models? youX reveals how digital transformation in finance is helping dealers convert more, operate efficiently, and solve staff productivity challenges. Gain insights into automation, omni-channel finance journeys, and next-gen tech tailored for modern dealerships.

Make Winning Your Business – Navigating Change in High-Performance Environments

Speaker: Simon Brookhouse, CEO – Tickford Racing (on behalf of Castrol Australia)

From boardrooms to racetracks, Simon Brookhouse has led organisations through complex change. Drawing from a career spanning elite sport and banking, this session offers powerful lessons in leadership, culture, and resilience – perfect for any business seeking to sharpen its competitive edge.

AI Integration: The Next Big Shift in Automotive Retail?

Speaker: Bala Kothandaraman, Product Manager – AI, Titan DMS

AI is more than a buzzword – it’s a business revolution. This workshop offers a hands-on guide to integrating AI in automotive retail, from foundations to future-proofing operations. If you’re ready to move from theory to action, this session delivers the roadmap.

Don’t miss your chance to learn from industry leaders, explore transformative technologies, and sharpen your dealership’s competitive advantage.

Register now for AADA 2025 and secure your seat in the workshops shaping tomorrow’s automotive industry.